About New Leaf

Our Philosophy

CREATIVITY > PASSION > COMMUNICATION

CREATIVITY

For over 20 years, we have taken pride in being a trusted resource, helping clients reach their creative and business goals from start to finish — often working as a seamless extension of marketing and communications teams. Our favorite part is exploring and transforming your business vision into a heartfelt brand experience that will resonate with your customers.

PASSION

We bring brand-centric design to companies and non-profit organizations who recognize that, regardless of project or delivery media, good design captures and drives effective communications. But it’s more than “what we do’—it’s what we LOVE to do, for YOU. And it’s  our belief that if you show up and do the tough work, it will ALWAYS pay off.

COMMUNICATION

We believe honesty is always the best policy and communication is key. That’s why our grounded yet responsive collaboration style has built a portfolio of long-term, repeat business with a multi-sized client roster across a breadth of industries. The bottom line: We know how to leverage branding to help your company grow with tangible economic value.

Kim Barron, Designer and Brand Strategist

Our Expertise

Meet Kim Barron
Founder of New Leaf Brand Strategy + Design

Brand Architect | Creative Director | Award-Winning Designer

Since she was a child, Kim has relished making things and creating. Her keen observation and listening skills gave her an endless supply of ideas to channel, leading to a successful graphic design career. Her path spanned several boutique design and ad agencies –  then in 2000 she decided to launch New Leaf. 

Kim subscribes to the idea that if you enjoy what you do it will never feel like work, and she thoroughly enjoys steering creative projects with a focused clarity that helps clients relax into the process. Her calm demeanor and detail-oriented approach allows her to dig deep with clients, ensuring that their core message comes through and their business objectives are achieved.

Whether it’s in her work or in her relationships, Kim prides herself on going beneath the surface level to develop thoughtful, authentic connections. 

Visit our services page to find out more about our approach and how we work.

“

Branding is the process of connecting good strategy with good creativity.

•••••• MARTY NEUMEIER ••••••