CELEBRATING 20 YEARS OF AWARD-WINNING DESIGN.
(203) 384–1538

32BJ UNION MATERNITY PROGRAM

Client32BJ Health
ServicesMarketing Collateral + Website

32BJ Health Maternity Program

Who doesn’t love a special delivery?! We gladly brought back the old “stork and baby” theme for these collateral materials for the 32BJ Health Fund’s launch of their Maternity Health Program. The focus here was on making sure the intended audience – union members and their partners and families, many of whom are Hispanic – were able to easily and clearly understand the choices and requirements included in their maternity benefits before, during and after delivery. Now we're just waiting to find out if “Little BJ” was a boy or a girl!
CELEBRATING 20 YEARS OF GOOD DESIGN.